7 free product surveys
Match the template to your product's stage.
Survey · Product
Check whether an early idea is understood, wanted and worth building.
Make it yoursSurvey · Product
Hear from every participant before and after the group discussion, not just the loudest.
Make it yoursSurvey · Product
Learn who wants your new product, what matters to them and what's stopping them.
Make it yoursSurvey · Product
Find out whether the product lived up to what buyers expected, and why.
Make it yoursSurvey · Product
Find out what testers tried, where they struggled and what they expected instead.
Make it yoursSurvey · Product
The disappointment question, a different follow-up for each answer, and who your fans are.
Make it yoursSurvey · Product
The four classic Sean Ellis questions, asked only of people who have really used the product.
Make it yoursMatch the template to your product's stage. Before you build, the Concept testing survey checks whether an idea is understood and wanted; during a beta, the Product testing survey shows where testers struggled; once people use it regularly, the Product-market fit survey asks how disappointed they would be without it. Asking the fit question too early, before people have really used the product, gives you noise.
It asks users how they would feel if they could no longer use your product: very disappointed, somewhat disappointed or not disappointed. This template asks only people who have actually used the product.
Ask the disappointment question to active users, then ask each group a different follow-up about what they value and who they think the product is for. The Product-market fit template is set up with that branching.
People who have just tried the product or feature, ideally right after a session. Share the survey by link so testers can answer straight away.