A ready-to-use conversational survey

Podcast survey template

Ask listeners how they found the show, when they listen, which formats they enjoy and what topics or guests they want next. Low ratings get their own follow-up.

12 questionsAbout 4 min2 branchesRead the template guide
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Free to customize. No code needed.

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The real thing. Go ahead, try it.

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Hey, thanks for listening! Got three minutes to help us plan the next season?
How long have you been listening?
This is my first episodeA few monthsAbout a yearSince the early episodes
Type your answer, or tap one above…
A live preview of this template. Answer the first question to begin.

What's inside

Every question, and where it leads

  • Single select
  • Multi select
  • Ranking
  • Rating
  • Long text
  • NPS
  • Email

The conversation

What a respondent is asked, in order.

Hey, thanks for listening! Got three minutes to help us plan the next season?

1

How long have you been listening?

Single selectrequired
2

How did you find the show?

Single selectrequired
3

How many episodes do you listen to?

Single selectrequired
4

Where are you usually when you listen?

Multi selectrequired
5

What episode length suits you best?

Single selectrequired
6

Put these formats in order, favourite first.

Rankingrequired
7

How would you rate the show overall?

Ratingrequiredsplits the flow
8

Which episode or moment has stuck with you, and why?

Long textoptionalif rating ≥ 4
9

What would make the show better for you? Be as blunt as you like.

Long textrequiredif rating ≤ 3
10

Which topic or guest would you love to hear next?

Long textoptional
11

How likely are you to recommend the show to a friend?

NPSrequired
12

Want to hear if your idea makes it into an episode? Leave your email (optional).

Emailoptional

Ends with

Thanks for listening, and for this 🎧

The flow

Where each answer leads. Every route here is editable once the form is yours.

A labelled route is taken only by answers matching the label

A little guidance

Make the most of your next ask.

Questions to consider for your podcast survey

  • Which decision are you about to make, such as episode length, a new format or release day? Keep the questions that feed it.
  • Do you want to hear from brand-new listeners, or only regulars? That changes where you share the link.
  • Would you give listeners a reason to answer, like a shout-out on the show?
  • Do you need an email for anything, or can the survey stay anonymous?

How to use the responses

Compare answers from long-time listeners with first-timers: regulars tell you what to protect, newcomers tell you what hooked them. Use the length and listening-place answers together, since commuters and gym listeners often want shorter episodes. Pull the topic and guest ideas into your planning list, and read every low-rating reply, because those listeners are the ones closest to leaving.

How to customize and share this template

  1. 1Put your show's name in the greeting and swap the formats for the ones you actually make or are thinking about.
  2. 2Mention the survey link in an episode and in the show notes, since most listeners never visit your website.
  3. 3Read the answers in the dashboard after a couple of weeks, and export them to CSV if you want to sort the topic ideas.

Frequently asked questions

What questions should I ask in a podcast survey?

How people found the show, how and where they listen, what length and format they prefer, what they rate it, and what they want next. Leave room for their own words.

How do I get podcast listeners to fill out a survey?

Ask on the show itself and put the link in the episode notes. Saying it takes three minutes and that you'll act on it helps more than any prize.

Should a podcast survey ask about guests?

Yes, if your show has guests. Ask what listeners want to learn from a guest, not only names, so you can judge whether a suggestion fits.

Can listeners answer on their phone?

Yes. The survey runs as a chat, one question at a time, which suits people answering straight from their podcast app.

A few more possibilities

Keep the ideas coming.

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